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Office Locations:
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Consumer Products & Services
Information Technology
Retail & Restaurant
Software & Internet
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YETI Capital was created by the founders of YETI Coolers, Roy and Ryan Seiders, in partnership with a prominent private capital investor. Collectively, the YETI Capital team has more than 45 years of experience helping to build U.S. and Canadian businesses across a variety of industries and markets. The firm seeks to invest in US-based companies that are post-revenue and have an employee base, operate out of a business office, not a home office, and have defined and reasonable expansion plans. YETI Capital seeks to invest $500,000 to $5 million per company and prefers either board representation or observer roles.
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Investment Firm Key
VC = Venture Capital
PE = Private Equity
A = Angel
I = Incubator
MB = Merchant Bank
VD = Venture Debt
FI = Family Investment Office
FOF = Fund of Funds
ED = Economic Development Office
TT = Technology Transfer Office
CVC = Corporate Venture Capital
SEC = Secondary Purchaser
HF = Hedge Fund/Mutual Fund
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| COMPANY STAGE | REVENUE |
| Venture Capital | |
Seed Stage
(includes "pre-seed," or
concept stage) | No Revenue |
| Early Stage | Minimal
Revenue |
Growth Stage
(also called Mid-stage) | $2M-$7M |
Expansion Stage
(also called Late-stage) | $7M and greater |
| Private Equity | |
| Lower Middle Market | $10M-$249M |
| Middle Market | $250M-$499M |
| Upper Middle Market | $500M-$1B |
| Large Cap | >$1B |
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