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Office Locations:
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205 East 42nd Street, Suite 1900
New York, NY 10017
Phone: 212-970-2400
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Consumer Products & Services
Sports & Entertainment
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Brand Velocity Group is an innovative investment firm focused on accelerating businesses well-positioned to benefit from our operational expertise, deep in-house marketing resources, and thoughtful approach toward human capital. BVG's sports investment platform is comprised of an elite group of individuals who bring decades of operating experience in the most important areas of the sports business. All have championed innovation while driving significant economic impact during their storied careers. BVGS targets companies in sports and sports-adjacent categories, including legacy and emerging sub-verticals, in order to accelerate brand growth, provide financial flexibility, and drive economic impact.
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Investment Firm Key
VC = Venture Capital
PE = Private Equity
A = Angel
I = Incubator
MB = Merchant Bank
VD = Venture Debt
FI = Family Investment Office
FOF = Fund of Funds
ED = Economic Development Office
TT = Technology Transfer Office
CVC = Corporate Venture Capital
SEC = Secondary Purchaser
HF = Hedge Fund/Mutual Fund
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| COMPANY STAGE | REVENUE |
| Venture Capital | |
Seed Stage
(includes "pre-seed," or
concept stage) | No Revenue |
| Early Stage | Minimal
Revenue |
Growth Stage
(also called Mid-stage) | $2M-$7M |
Expansion Stage
(also called Late-stage) | $7M and greater |
| Private Equity | |
| Lower Middle Market | $10M-$249M |
| Middle Market | $250M-$499M |
| Upper Middle Market | $500M-$1B |
| Large Cap | >$1B |
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